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LiveScore and Permutive launch ‘OnTarget’ ahead of Euros 2024

LiveScore, the global sports media business and one of the world’s leading real-time sports updates and news providers, today launched its innovative Audience Data Platform, ‘OnTarget‘. The new product, which utilises Permutive’s 100% addressable Audience Platform, offers advertisers a transparent, privacy-compliant, and future-proof solution for accessing reliable and robust first-party audience segments. Leading UK brands across a […]

Permutive→LiveScore

LansmanVeri · Veri ortaklığıKüreselLiveScore2 yıl önce

LiveScore Partners with Permutive to Kick Off New Audience Data Platform Ahead of Euros 2024

LiveScore, the global sports media business and one of the world’s leading real-time sports updates and news providers, today (April 18th, 2024) announces the launch of its innovative Audience Data Platform, ‘OnTarget’. The new product, which utilises Permutive’s 100% addressable […]

LansmanKüreselLiveScore2 yıl önce

How LiveScore Bet scored with an in-image World Cup ad campaign

Facing a cookieless future, the advertising industry has been tasked with finding alternative targeting solutions that maintain cookies’ effectiveness without using users’ online personal information. A new campaign by LiveScore Bet, in partnership with SmartFrame, has leveraged contextual solutions to deliver results that demonstrate how effective in-image advertising can be in the absence of personal […]

GüncellemeKüreselLiveScoreLiveScore Bet3 yıl önce