Cadent Introduces Aperture MX to Directly Connect Advertisers and Publishers

As AI Tools Multiply, Cadent And Google Cloud Make The Case For Connected Advertising Intelligence

As more brands, agencies, and media companies join in on the AI chorus of “better, faster, smarter,” the teams administering AI tools are singing a dissonant tune — managing a growing stack of AI-powered tools layered across planning, activation, measurement, reporting, and workflow management. It’s a familiar irony to anyone in advertising: Another innovation designed to […]

更新全球Cadent3 個月前

NIQ and MRI-Simmons Announce Expansion of Relationship with Cadent to Power Advanced Audience Targeting

NIQ→Cadent

更新數據 · 數據合作全球Cadent4 個月前

Cadent Launches AI-enabled Predictive Audience Builder, Giving Advertisers Direct Control on How Audiences are Actually Constructed

推出全球Cadent4 個月前

Cadent Becomes One of the First Audience Activation Platforms Available in Gemini Enterprise

Cadent→Gemini Enterprise→advertisers

更新AI 助理 · 購買權限全球Cadent5 個月前

Cadent's Inventory Manager Sets New Standard with Commitment to 100% Premium, Direct CTV Inventory

CTV publishers→Cadent

更新CTV · 競價基礎設施美國Cadent8 個月前

Cadent acquires YouTube ad-planning firm VuePlanner

Advertisers using Cadent can now plan, optimize and measure YouTube video ads alongside linear and CTV buys through the newly acquired VuePlanner.

Cadent→VuePlanner→YouTube Ads

收購CTV · 收購全球CadentYouTube Ads10 個月前