LiveRamp Launches Enhanced TV Platform With Support from Innovid, E.W. Scripps Company, Publica, Philo, Plex, Univision and Dish
Adspotfinder 新聞編輯室
本篇由本站新聞編輯室依下方來源撰寫，不是人工撰寫。
New Capabilities Enable Brands, Programmers, and Sell-Side CTV Platforms to Plan, Forecast, Activate, Quantify, and Collaborate across All TV Inventory Types LiveRamp , the leading data connectivity platform, announced that it has added streaming inventory forecasting and data collaboration capabilities into its TV platform. With these additions, LiveRamp TV becomes the first and only end-to-end […]
UnivisionLiveRampadvertisers
“New Capabilities Enable Brands, Programmers, and Sell-Side CTV Platforms to Plan, Forecast, Activate, Quantify, and Collaborate across All TV Inventory Types LiveRamp , the leading data connectivity platform, announced that it has added streaming inventory forecasting and data collaboration capabilities into its TV platform. With these additions, LiveRamp TV becomes the first and only end-to-end [”來源
涉及產業
相關新聞
Innovid integrates its NIVO AI with Meta Ads MCP
Innovid integrated its NIVO AI assistant with Meta's Ads MCP (Model Context Protocol), giving advertisers conversational workflows for managing Meta ad campaigns.
Innovid links its NIVO AI tool to Meta Ads via MCP
Innovid has integrated its NIVO AI tool with Meta Ads through MCP, giving marketers an AI-driven workflow into Meta's ad platform.
Innovid Expands NIVO with Meta Ads MCP Integration to Bring Connected AI Workflows to Social Advertising
Early MCP integration brings conversational AI and connected campaign intelligence to Meta advertising workflows Innovid, the leading omnichannel advertising platform, announced its integration with Meta ads MCP (Model Context Protocol), bringing secure, conversational workflows to Meta advertisers through NIVO, Innovid’s AI. As a Meta ads MCP partner, Innovid is helping shape how enterprise marketers adopt […]
Partner Perspectives: Philo Weighs in on Pause Ads and the Attention Economy of CTV
Pause Ads create a fundamentally different relationship between brands and audiences – one that prioritizes not only quality attention, but quality engagement as well. As Philo continues to innovate, moving the CTV industry beyond the 30-second spot, PubMatic is proud to pioneer the future alongside them by providing a unified, AI-powered platform for buyers to access and activate high impact CTV formats at scale.
Philo's new pause ads sell direct and via Magnite, Index Exchange
Advertisers and agencies can now buy Philo's new pause-ad format directly or programmatically through Magnite and Index Exchange.
PhiloMagnite, Index Exchange
Innovid Announces General Availability of Hypermode, Cutting Social Campaign Setup Time by Up to 80%
Seamless Creative-to-Media Integration and Real-Time Validation Across Meta, Pinterest, Reddit, Snapchat, and TikTok Innovid, the leading omnichannel advertising platform, announced the general availability (GA) of Hypermode, its high-precision execution layer designed to operationalize social advertising at enterprise scale. Now fully supporting Meta, Pinterest, Reddit, Snapchat, and TikTok, Hypermode enables brands and agencies to build, validate, and […]