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Yelp

Free and paid business marketing

business.yelp.com

Yelp helps businesses claim listings and advertise to reach local customers through its review and discovery platform.

Yelp is a platform where people find and review local businesses, visited by 74+ million people each month, with 82% of users saying they hire or buy from a business they found on Yelp. Businesses can claim a free Yelp Page, and products cover restaurants, service businesses, large businesses, agencies and data licensing.

Named ad spots include Search Ads, Showcase Ads, Spotlight Ads, Yelp Ads priced by click on an auction basis, Yelp Audiences and the Yelp Upgrade Package priced by month on a guaranteed basis, running across app, commerce, search and web channels.

如何購買

2 種購買選項,含步驟、須具備條件與最低消費。

自助服務tools.how_to_buy.managed

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廣告版位

6 個廣告版位,含格式、價格及各自的購買方式。

  • Search Ads

    Responsive display ad · 搜尋

  • Showcase Ads

    Responsive display ad · 網頁

  • Spotlight Ads

    Responsive display ad · App

  • Yelp Audiences

    Responsive display ad · 網頁

  • Yelp business page placement

    Sponsored product listing · 電商

  • Yelp search result sponsored slot

    Search result promotion · 網頁

Sold by CPC · 個月. The rates are behind the lock.

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通路

每個廣告版位依投放位置歸類——網頁、影片、搜尋、電視——讓你清楚自己買的是什麼。

網頁
App
搜尋
電商

美國的受限類別

這個賣家所在市場的法律,對需要留意的類別有什麼規定。賣家自己的政策可能比法律更嚴格。

處方藥有條件允許須附規定文字
政治與議題廣告有條件允許須附規定文字
所有廣告規範 →

類別

與 Yelp 相似

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