媒体代理机构

媒体采购代理机构替客户投放广告。自己没有账户的时候,可以通过它们来买。

Social transformation agency helping brands adapt to media and culture
Marketing agency for partnerships, sponsorships and paid media
Creative agency, part of Capgemini Invent, for brands and campaigns
Hungarian online marketing agency
Buffalo web design and marketing agency
performance/lead-gen marketing agency
advertising/programmatic trading consultancy
Full-service advertising, marketing and communications agency
brandformance digital agency
online/mobile performance marketing agency and ad platform
AI-optimized media buying and advertising agency
Global media agency for China reach
Design, innovation and AI agency for brands
French digital marketing consultant specializing in acquisition, data and AI strategy
independent programmatic advertising agency unifying DSP, Ad Exchange and DMP technologies (Vietnam)
Online, offline and retail media planning and buying for brands
Retail sales/merchandising agency executing brand strategies in stores
Russian media group ad sales arm
game publishing and marketing agency for developers
Corporate barter and media-buying company
Digital audio, radio, YouTube and podcast ad buying
Brand identity and visual design studio for businesses
PPC ad creative testing and AdWords automation agency
Digital marketing agency (Google Partner)
Digital marketing agency for home-improvement contractors
Hungarian online marketing agency
ad operations and trafficking outsourcing company based in India
independent Polish digital communications agency (rich media, mobile marketing, performance strategies)
CPA affiliate marketing and brand-protection agency (Russia)
performance marketing and programmatic media buying agency
Full-cycle marketing agency for the iGaming industry
Advertising agency in Hong Kong

媒体代理机构做什么

代理机构手里有你可能没有的账户,比如 DSP 账户、发布商销售团队的直接联系人或零售媒体平台,并通过它们替你采购。你给出目标和预算,他们选广告位、谈价格、执行投放并汇报结果。你付费买的是这些账户,以及懂得用好它们的人,所以采购规模超出团队能力时,找代理机构往往更合适。


什么时候适合找代理机构

你已经清楚要在哪里投放、发布商也愿意直接卖给你,就直接购买,比如自助平台、有刊例的邮件通讯,或设有广告投放页的网站。遇到下面三种情况,就把 brief 交给代理机构:采购涉及的发布商多到管不过来,需要一个你没有的账户,或者最低消费高于发布商对新广告主的门槛。每个条目上的购买方式会先告诉你属于哪一种。


这 549 家是怎么收录进来的

这些代理公司替客户购买广告。名单按字母顺序排列。