澳大利亚Adspotfinder 新闻编辑室
这是本站新闻程序根据下方来源自动整理的，不是人工撰写。
Cartology, one of Australia’s leading retail media businesses, powered by Woolworths Group, and out-of-home (OOH) ad tech leader Broadsign announced a new partnership designed to enhance Cartology’s retail media network (RMN). The collaboration makes it easy for Cartology to schedule, manage, […]
“Cartology, one of Australia’s leading retail media businesses, powered by Woolworths Group, and out-of-home (OOH) ad tech leader Broadsign announced a new partnership designed to enhance Cartology’s retail media network (RMN). The collaboration makes it easy for Cartology to schedule, manage, […]”来源
涉及行业
相关动态
Broadsign and Mirakl Ads link retail media to out-of-home screens
Retail advertisers using Mirakl Ads can now extend campaigns onto out-of-home screens managed by Broadsign, unifying online and in-store retail media buying.
Mirakl AdsBroadsignOOH inventory
JB Hi-Fi builds in-store retail media network on Broadsign
Retailer JB Hi-Fi is deploying Broadsign's platform to build and scale in-store retail media ads across more than 200 Australian stores.
Broadsign acquires OOH supply-side platform Place Exchange
Publishers using Place Exchange's out-of-home ad inventory will now operate under Broadsign after the acquisition.
Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride
There’s a big world (of screens) out there. So it makes sense that we’re seeing more consolidation in the out-of-home advertising sector. On Tuesday, digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, another out-of-home SSP.
Cartology extends retail out-of-home deal with Region Group
Advertisers using Cartology's retail media can continue to buy out-of-home ad space across Region Group's shopping centres under the extended partnership.
CartologyRegion Group