DeepIntent’s Natalie Mancuso: Healthcare CTV Drives Better Performance than General Online Video
动态全球
Adspotfinder 新闻编辑室
这是本站新闻程序根据下方来源自动整理的，不是人工撰写。
Not all digital video yields equal results. Case in point: DeepIntent’s Natalie Mancuso points to internal findings that connected TV advertising in healthcare generates twice the new-to-brand prescription rate compared to online video alone when combined with sequential messaging and clinical conversion tracking rather than traditional click-through metrics. “We see CTV drive two times higher […]
“Not all digital video yields equal results. Case in point: DeepIntent’s Natalie Mancuso points to internal findings that connected TV advertising in healthcare generates twice the new-to-brand prescription rate compared to online video alone when combined with sequential messaging and clinical conversion tracking rather than traditional click-through metrics. “We see CTV drive two times higher […]”来源
这条新闻关于谁
发布商与平台