Leading Supply-side Partners Including FreeWheel, Index Exchange, Magnite, Microsoft Monetize and PubMatic Integrate European Unified ID to Maintain Relevant Advertising
Adspotfinder 新闻编辑室
这是本站新闻程序根据下方来源自动整理的，不是人工撰写。
The SSPs and Google Ad Manager have joined the growing list of brands, publishers and retail partners in Europe that are pioneering a new approach to identity A number of supply-side partners, including Criteo Commerce Grid, Equativ, FreeWheel, Google Ad Manager, Hubvisor, Improve Digital (Azerion), Index Exchange, Magnite, Microsoft Monetize, PubMatic, Stroer, TripleLift and Yieldlab […]
SSPsEuropean Unified ID
“The SSPs and Google Ad Manager have joined the growing list of brands, publishers and retail partners in Europe that are pioneering a new approach to identity A number of supply-side partners, including Criteo Commerce Grid, Equativ, FreeWheel, Google Ad Manager, Hubvisor, Improve Digital (Azerion), Index Exchange, Magnite, Microsoft Monetize, PubMatic, Stroer, TripleLift and Yieldlab […]”来源
相关动态
Magnite Named Primary Video Ad Server and a Programmatic Technology Provider for HP TV+
HP TV+Magnite
Index Exchange adds On Device brand-lift measurement
On Device's brand-lift measurement is now available through Index Exchange's marketplaces, giving buyers independent lift studies on Index inventory.
On DeviceIndex Exchange
BCN and PubMatic link publisher signals to programmatic deals
BCN's agent-to-agent system now feeds publisher signals directly into PubMatic's programmatic deals, connecting publisher data to live deal-making.
Magnite extends its AI agent orchestration across formats
Magnite expanded Orchestration, its coordination layer for AI buying agents, across streaming, linear TV, audio and display, and opened it to third-party integrations so buyer and seller agents can package and activate inventory together.
AI buying agentsMagnite Orchestrationseller agents
美国