Magnite acquires streamr.ai to bring SMB advertisers to CTV
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CTV publishers can now reach small business advertisers as Magnite acquires streamr.ai's AI tools for SMB ad buying.
“Company to offer streamr.ai’s tech to its ecosystem partners for their SMB clients Magnite, the largest independent sell-side advertising company, announced the acquisition of streamr.ai, a platform specializing in AI tools that make Connected Television (CTV) advertising accessible to Small and Medium-sized Businesses (SMBs)—a large and growing revenue opportunity for CTV publishers. Magnite will”来源
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