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Adform acquires Goldbach's ad-tech division Splicky
Media buyers using Adform can now access Splicky's DACH-region digital out-of-home ad technology as part of Adform's omnichannel platform.
Adform Strengthens Omnichannel Media Buying With Strategic Acquisition Of Goldbach’s Advertising Technology Division, Splicky
Adform, Europe’s leading independent media buying platform, today announced the acquisition of Splicky, the advertising technology division of Goldbach Group, one of Switzerland’s largest advertising marketers. Founded in Berlin, Splicky has built a strong footprint across the DACH region and is a recognised leader in Digital Out-of-Home (DOOH) advertising. The acquisition strengthens Adform’s global omnichannel […]
GoWit x Goldbach: Powering the Future of Retail Media in Switzerland
GoWit, the leading commerce and retail media ad tech platform in the EMEA region, has partnered with Goldbach Group, the most established advertising sales house in Switzerland. This strategic alliance combines GoWit’s self-serve retail media technology with Goldbach’s deep regional expertise […]
GoWit and Goldbach power retail media in Switzerland
Advertisers can now buy Swiss retail media through GoWit's self-serve technology combined with Goldbach's sales network.