Publicis Groupe acquires influencer-marketing giant Influential

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Publicis Groupe to Acquire Influencer Marketing Leader Influential

The largest influencer marketing platform grows the holding company’s AI capabilities.

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Publicis intends to acquire Influential as it expands influencer marketing offerings

Publicis Groupe on Thursday said it will acquire influencer marketing company and platform Influential to expand its influencer marketing services.

Atlas Partners with Influential to Deliver Inventory-Based Targeting for Influencer Marketing Campaigns and Sales Lift Measurement For CPG Brands

The exclusive partnership will combine inventory data with influencer marketing initiatives for CPG companies worldwide ATLAS Technology Group, Inc., a data acquisition and analytics company helping consumer packaged goods (CPG) brands make better more informed decisions through Big Data, and Influential, the leading AI influencer technology Social Intelligence firm and an IBM Watson Developer Partner, […]

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Vector Media Enters Into Strategic Partnership With Influential To Help Advertisers “Tell Better Stories”

Vector Media Will Become Influential’s Strategic Outdoor Media Provider Vector Media, an innovative media company specializing in large-format transit media, traditional Out-of-Home (OOH) media and the creation of interactive brand experiences, announced a partnership with Influential, the premier AI social influencer technology powered by IBM’s Watson, to provide advertisers with a cutting-edge tool to help amplify Vector’s […]

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