Samsung Ads unlocks programmatic ads on its TVs for the first time

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Samsung Ads, the advertising division of Samsung Electronics, has announced that advertisers will be able to automate buying of home screen ad placements on Samsung Smart TVs. Powered by Magnite’s SpringServe technology, brands will soon be able to activate Samsung high-impact home screen inventory within leading demand-side platforms, through new global integrations with The Trade […]

“Samsung Ads, the advertising division of Samsung Electronics, has announced that advertisers will be able to automate buying of home screen ad placements on Samsung Smart TVs. Powered by Magnite’s SpringServe technology, brands will soon be able to activate Samsung high-impact home screen inventory within leading demand-side platforms, through new global integrations with The Trade […]”
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