MarTech Today: Sharethrough adds first DSP for native programmatic video, EU’s proposed data collection rules & voice search strategies

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Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: 3 ways to thrive in the year of customer experience Jan 10, 2017 by Mike Sands Columnist Mike Sands predicts that 2017 will be the year customer experience becomes a No. […]

“Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: 3 ways to thrive in the year of customer experience Jan 10, 2017 by Mike Sands Columnist Mike Sands predicts that 2017 will be the year customer experience becomes a No. […]”
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Equativ finalizes merger with Sharethrough

Advertisers and publishers using Equativ or Sharethrough are now served by one unified global media platform after the companies completed their merger.

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合并程序化 · 合并全球Favicon of EquativEquativFavicon of SharethroughSharethrough

Equativ completes Sharethrough integration to create global media platform

Equativ and Sharethrough Will Now Operate Under Equativ Brand, Solidifying Global Position as Leading End-to-End Media Platform

SharethroughEquativ

合并程序化 · 合并全球Favicon of EquativEquativFavicon of SharethroughSharethrough

Equativ and Sharethrough Merge to Form One of the Largest Global Independent Ad Platforms and Marketplaces

Complementary capabilities and inventory create a commercially scaled industry player with a powerful global presence Equativ, the global independent ad tech company, announces its merger with Sharethrough, one of the top independent omnichannel ad exchanges. This union aims to establish one of the largest ad marketplaces globally, empowering advertisers, media owners, and technology partners to […]

Equativ & Sharethrough Merge to Form One of the Largest Global Independent Ad Platforms & Marketplaces

Equativ, the global independent ad tech company, announces its merger with Sharethrough, one of the top independent omnichannel ad exchanges. This union aims to establish one of the largest ad marketplaces globally, empowering advertisers, media owners, and technology partners to […]

EquativSharethrough

合并程序化 · 合并全球Favicon of SharethroughSharethroughFavicon of EquativEquativ

Equativ & Sharethrough Merge to Form One of the Largest Global Independent Ad Platforms & Marketplaces

Equativ, the global independent ad tech company, announces its merger with Sharethrough, one of the top independent omnichannel ad exchanges. This union aims to establish one of the largest ad marketplaces globally, empowering advertisers, media owners, and technology partners to […]