The Guardian brings The Filter to the U.S. in affiliate commerce push

发布全球

Adspotfinder 新闻编辑室

这是本站新闻程序根据下方来源自动整理的,不是人工撰写。

The Guardian is bringing its product recommendation site The Filter stateside, as it looks to push harder into commerce revenue.

“The Guardian is bringing its product recommendation site The Filter stateside, as it looks to push harder into commerce revenue.”
来源

这条新闻关于谁

发布商与平台

涉及行业

相关动态

Guardian bans gambling ads across all its platforms

Advertisers can no longer buy gambling ads on any Guardian platform, print or digital.

The Guardiangambling adsadvertisers

限制网页 · 规则变更全球Favicon of The GuardianThe Guardian

The Guardian joins Adelaide's attention-based ad ecosystem

Advertisers can now buy The Guardian's inventory through Adelaide's attention-based AU Ecosystem, after an audit confirmed its placements beat market benchmarks.

AdelaideThe Guardian

发布效果衡量 · 衡量接入全球Favicon of The GuardianThe Guardian

Yahoo DSP partners with The Guardian for direct news inventory access

Advertisers on Yahoo DSP can now buy The Guardian's news inventory directly through the new partnership.

AdvertisersYahoo DSPThe Guardian

动态网页 · 广告位接入全球Favicon of Yahoo DSPYahoo DSPFavicon of The GuardianThe Guardian

The Guardian bets on unified programmatic ad selling as curation gains ground

The Guardian’s CPMs have been surging as a result of accelerating PMP selling and curation, the publisher claims.

The Guardian Unifies Its Global Programmatic Strategy To Drive Digital Growth

The Guardian is taking its programmatic business global. The publisher announced today it’s consolidating its programmatic advertising operations across the UK, U.S., and Australia into a single, unified global team.

The Guardian US Is Embracing OpenPath for Programmatic Efficiency

The Guardian’s implementation of OpenPath is a critical part of the evolution of its programmatic strategy to create high-quality advertising.

The Guardian USOpenPath

动态程序化 · 采买通道美国Favicon of The GuardianThe Guardian