TiVo Ads and OpenGlass launch programmatic access to the TV homescreen

Clinch's ad tags gain certification to run on OpenGlass's CTV pause ads

Advertisers using Clinch can now serve AI-personalised creative on OpenGlass's Advanced CTV pause-ad format across its publisher network.

Advertisers→Clinch→OpenGlass

Clinch Brings AI-driven Creative Personalization to Pause Ads Through OpenGlass Partnership

Clinch’s certification with OpenGlass unlocks real-time personalization for Advanced TV formats, scalable to 600M+ monthly impressions, across their premium publisher network, closing an operational gap in CTV’s highest-attention formats. Clinch, the operating system for autonomous advertising, and OpenGlass, the first SSP built for advanced CTV advertising, announced that Clinch’s ad-serving tags have been certified to […]

Smadex gives mobile and gaming advertisers OpenGlass CTV pause ads

Mobile app and gaming advertisers using Smadex can now buy OpenGlass's CTV pause-ad inventory programmatically.

Advertisers→Smadex→OpenGlass

Simulmedia and TiVo Renew Data-Licensing Partnership to Continue Powering Viewership Insights for TV+

TiVo Viewership Data Helps Ensure Industry-Leading Audience Targeting and Reach Across Linear and Streaming Via Simulmedia’s Unique Cross-Channel TV+® Platform Simulmedia, the leader in truly cross-channel TV advertising, announced the renewal of its partnership with TiVo®, a wholly-owned subsidiary of Xperi Holding Corporation, which will help ensure that Simulmedia’s unique TV+® platform continues to provide […]

Xperi, TiVo Complete Merger

Xperi is the company that created HD radio which is integrated by 41 automotive manufacturers in 300 different vehicle models. The company says the merger will “take radio and the digital dashboard to a completely new level of discovery and engagement.