Viant’s Adelphic Extends Partnership With IAS, Offering Custom Keyword Pre-Bid Optimization

发布程序化 · 衡量接入全球

Adspotfinder 新闻编辑室

这是本站新闻程序根据下方来源自动整理的,不是人工撰写。

Leading self-service advertising platform provides pre-bid avoidance segments, helping advertisers avoid unwanted impressions Adelphic, a Viant subscription-based, self-service platform for cross-channel programmatic advertising, announced a partnership extension with Integral Ad Science (IAS) to provide industry-leading, pre-bid custom keyword optimization. Adelphic is among the first to market with this solution that ensures advertisers can avoid specific […]

IASAdelphic

“Leading self-service advertising platform provides pre-bid avoidance segments, helping advertisers avoid unwanted impressions Adelphic, a Viant subscription-based, self-service platform for cross-channel programmatic advertising, announced a partnership extension with Integral Ad Science (IAS) to provide industry-leading, pre-bid custom keyword optimization. Adelphic is among the first to market w”
来源

这条新闻关于谁

广告交易平台

另外提到

相关动态

Viant Announces Agreement to Acquire TVision Strengthening Its AI-Powered Programmatic Platform

Delivering Advertisers an Unbiased View of the TV Landscape and a Clearer Path to Results Viant Technology Inc., a leader in CTV and AI-powered programmatic advertising, announced it has entered into a definitive agreement to acquire TVision Insights, the only attention measurement provider delivering second-by-second, eyes-on-screen attention, co-viewership and in-room presence for TV. “With TVision, […]

Viant to Acquire TVision, Bringing Attention Metrics Into DSP Wars

Viant Technology Inc. is acquiring TVision Insights, a move that could reshape how television advertising is measured by embedding real-time attention data directly into media buying. The deal brings together Viant’s identity and programmatic capabilities with TVision’s second-by-second “eyes-on-screen” measurement, aiming to give advertisers a more objective view of what actually works across TV. In […]

MarTech Acquisition: Viant to Acquire TVision

The acquisition will allow Viant to deliver advertisers an unbiased view of the TV landscape and a clearer path to results Viant Technology, a leader in CTV and AI-powered programmatic advertising, announced it has entered into a definitive agreement to acquire TVision Insights, the only attention measurement provider delivering second-by-second, eyes-on-screen attention, co-viewership and in-room presence […]

Viant DSP buyers gain programmatic access to iHeartMedia audio via Triton

Viant DSP buyers can now programmatically reach iHeartMedia's podcasts, streaming audio and over-the-air radio through Viant's integration with Triton Digital.

Viant (Adelphic)Triton DigitaliHeartMedia

发布广播 · 广告位接入全球Favicon of iHeartMediaiHeartMediaFavicon of Triton DigitalTriton DigitalFavicon of Viant (Adelphic)Viant (Adelphic)

LG Ad Solutions integrates Viant for CTV addressability

Advertisers can now target LG Ad Solutions' connected TV inventory with more precision through a new integration with Viant's Direct Access program.

LG Ad SolutionsViant

发布联网电视 · 衡量接入全球Favicon of LG Ad SolutionsLG Ad SolutionsFavicon of Viant (Adelphic)Viant (Adelphic)

LG Ad Solutions and Viant Integration Looks to Sharpen CTV Ad Targeting, Accelerate Addressable

The LG integration is part of Viant’s Direct Access program.