Vistar Media, Spotzi tie-up boosts cross-border OOH targeting
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Out-of-home advertising specialist Vistar Media, has announced a global data partnership with Spotzi, to bring unified audience targeting to cross-border OOH campaigns. Since the launch of Vistar Media‘s global demand-side platform (DSP), the advertising firm said its global out-of-home (OOH) campaign planning has seen significant momentum, with an average 36% month-over-month increase in cross-border activity. As […]
“Out-of-home advertising specialist Vistar Media, has announced a global data partnership with Spotzi, to bring unified audience targeting to cross-border OOH campaigns. Since the launch of Vistar Media‘s global demand-side platform (DSP), the advertising firm said its global out-of-home (OOH) campaign planning has seen significant momentum, with an average 36% month-over-month increase in cross-bo”来源
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Advertisers running cross-border OOH campaigns through Vistar Media can now use Spotzi's audience data for unified targeting.
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