Amazon’s introduction of advertising to Prime Video

Amazon merges MX Player's ad inventory into Prime Video

Amazon unified MX Player with Prime Video, letting advertisers buy across both streaming properties as one combined inventory.

MX Player→Prime Video

NeuigkeitCTV · Anbindung der WerbeplätzeWeltweitMX PlayerPrime Videovor 3 Monaten

Amazon launches bidstream signal tools for programmatic buyers

Advertisers→Amazon

GestartetProgrammatic · Auktions-InfrastrukturWeltweitAmazonAmazon Adsvor 4 Monaten

Pacvue Launches MCP Server, Making Commerce Media Data Accessible Across Enterprise AI Tools

Pacvue→Amazon→Walmart→Instacart

GestartetE-Commerce · EinkaufszugangWeltweitAmazonvor 5 Monaten

Comcast Advertising gives SMB advertisers Prime Video access via Amazon Ads

Local and small-business advertisers buying through Comcast Advertising can now reach Amazon Prime Video inventory through a new Amazon Ads partnership.

Local, SMB advertisers→Comcast Advertising→Amazon Ads→Prime Video

GestartetCTV · Anbindung der WerbeplätzeWeltweitComcast AdvertisingAmazon AdsLocalPrime Videovor 6 Monaten

Rakuten TV launches FAST cooperation with Prime Video

Rakuten TV, a FAST broadcaster, is expanding its content distribution to Prime Video through a new cooperation deal.

Rakuten TV→Prime Video

GestartetCTV · DistributionsdealWeltweitRakutenRakuten TVPrime Videovor 7 Monaten

Smartly Announces Amazon DSP Integration to Extend Intelligent Creative and Campaign Management to Connected TV

Smartly→Amazon DSP→Prime Video

GestartetCTV · EinkaufszugangWeltweitPrime Videovor 7 Monaten