News

Verve: Verve Group launches Retail Media, delivering the first validated closed loop between mobile advertising and retail purchase

ExchangeWire: Verve Study Shows That 75% of Consumers are More Open to Watching Ads for Free Content

Verve: Verve and Experian announce measurement collaboration for ID-less audiences

Verve: Artificial Intelligence and Europe’s Digital Advertising Frontier: Growth, Guardrails & the Policy Blueprint

Verve: Addressing advertising’s over-reliance on the open web

Verve: Verve and Audigent bring curation capabilities to scaled audiences across in-app and CTV channels

Mediashotz: Verve launches purpose-built Brand+ and Performance+ marketplaces

MarTech Series: Verve Acquires Jun Group to Scale Premium Mobile Ads and Connected TV for Brands and Agencies

AdExchanger: Verve Acquires Jun Group, A Mobile Video And Gaming Network, For $185 Million

Mediashotz: Verve Group’s ATOM 3.0 brings ID-less targeting to 10,000+ apps

ExchangeWire: Verve Group’s ATOM 3.0 Brings ID-Less, On-Device Behavioural Targeting to 10,000+ apps

MarTech Series: Verve Group’s ATOM 3.0 brings ID-less, on-device behavioral targeting to 10,000+ apps

Mediashotz: Verve Group becomes ‘most popular mobile SSP’ in N. America

MarTech Series: Verve Group and Turkcell Empower Buyers to Target Audience Segments in Turkey While Respecting User Privacy

MarTech Series: Verve Group Integrates with Google Open Bidding To Improve Access and Reduce Complexity in the Global Marketplace

MarTech Series: Verve Group’s Match2One Launches First Ever Shopify App Giving Merchants New Ways to Grow Revenue

Mediashotz: Verve Group’s Match2One launches first ever Shopify app

MarTech Series: Verve Group Selects Adelaide as Attention Measurement Partner for Contextual Targeting Capabilities

ExchangeWire: Verve Group’s Match2One Launches First Ever Shopify App

MarTech Series: Verve Group Acquires Dataseat

AdExchanger: Verve Group Acquires Mobile DSP Dataseat Because Privacy, Privacy, Privacy

MarTech Series: Verve Group Partners With Getty Images to Enhance Contextual Targeting

MarTech Series: Verve Group Launches New Pilot Program Promising Connected TV Re-engagement for Game Console Audiences

ExchangeWire: Verve Group Rebrands Beemray to Moments.AI™, Launches Next-Generation Data Platform for Contextual Targeting

MarTech Series: Verve Group Launches Moments.AI™ (Formerly Beemray), Expanding Contextual Targeting Capabilities to North America

ExchangeWire: Verve Group Acquires Match2One

MarTech Series: Verve Group Acquires Match2One, Bringing New Self-Service Capabilities for Customer Acquisition and Retail Advertisers

MarTech Series: Verve Group Acquires Smaato, Securing a Spot as a Top 10 Global Ad Exchange

ExchangeWire: Verve Group Expands Internationally With Launch of Operations in Brazil

GestartetBrasilienvor 5 Jahren

MarTech Series: Verve Group Releases Proprietary On-Device Audience Activation Technology

ExchangeWire: Verve Group Releases Proprietary On-Device Audience Activation Technology

AdExchanger: Verve Group Launches ATOM Targeting By Cohort For iOS

ExchangeWire: Verve Group and GeoEdge Partner to Secure a Clean Advertising Ecosystem

ExchangeWire: Verve Group Acquires Beemray, Spearheading Contextual Targeting Globally

ExchangeWire: Verve Group Expands Internationally With Launch of Operations in Japan

GestartetJapanvor 6 Jahren

AdTech Daily: Verve Group Acquires Digital Video Ad Platform From Nexstar Inc.

ExchangeWire: Verve Group Acquires Digital Video Ad Platform From Nexstar Inc.

ExchangeWire: Verve Group Takes Over AppMonet’s SDK Header Bidding Business

ExchangeWire: Verve Group Receives IAB Tech Lab’s Open Measurement SDK Certification

MarTech Series: Verve Awarded IAB Tech Lab Open Measurement SDK Certification

MarTech Series: Verve Releases SDK 4.0 To Supercharge The Revenue-Generating Power Of In-App Inventory

MarTech Series: Verve Reaffirms Commitment To Fraud-Free Media With Pixalate Partnership And TAG Recertification

MarTech Series: Verve Announces Integration with Yext, Enabling Brands to Power Multi-Location Mobile Marketing Campaigns with Place Data from Yext

MarTech Series: Verve Announces Exclusive Partnership with Accretive Media, Bringing the Power of Movement Science to Digital Out-Of-Home

MarTech Series: Verve Acquires Leading In-App Mobile Video Platform Receptiv

MarTech Series: Verve Expands Its Premium Mobile Programmatic Solution for The UK and International Location Marketers

MarTech Series: Verve Expands Availability of Its Location-Powered Audiences With The Trade Desk

AdTech Daily: Verve Strengthens Hyper-Targeted Audience Segmentation and Rich Storytelling Offering with German Acquisition

AdTech Daily: Verve Mobile Acquires Beacon Technology Platform Fosbury To Further Link Mobile Marketing to Offline Retail Performance