Snap Dangles Thousands in Free Ad Spend As Potential TikTok Ban Deadline Nears

Facebook, Google, Twitter and TikTok join ASA ad-rules pilot

The platforms will help the ASA enforce online advertising rules, giving regulators new sight into how advertisers' ads are policed.

ASA→Facebook, Google, Twitter, TikTok→advertisers

RéglementationWeb · Changement de règlesRoyaume-UniTikTok AdsGoogle Adsil y a 3 semaines

Displayce & TikTok Launch a Global First: Weather-Triggered OOP Campaign for Aveeno®

Aveeno®, TikTok, and Displayce have launched a pioneering media campaign for Aveeno® Face Moisturiser SPF 50, making Aveeno® the first skincare and beauty brand in the UK to activate TikTok’s innovative out-of-phone format. The campaign marks a significant milestone in digital […]

LancéMondeDisplayceAveenoTikTok Adsil y a 3 semaines

Aveeno buys TikTok's new out-of-phone ad format via Displayce

Skincare brand Aveeno ran a weather-triggered outdoor campaign combining Displayce's DOOH platform with TikTok's new out-of-phone ad format, the first UK skincare brand to buy it.

Aveeno→Displayce→TikTok Ads

CampagneAffichage · Intégration des espaces publicitairesMondeAveenoTikTok AdsDisplayceil y a 3 semaines

Performance Agency Chief Media Acquires 2 Firms to Beef up Amazon and TikTok Expertise

The deal comes as M&A for commerce firms grow.

AcquisitionMondeAmazon AdsTikTok Adsil y a 2 mois

FTC sues Hims & Hers for allegedly sharing patients’ medical data with advertisers Meta and Snap

The U.S. federal consumer watchdog said Hims & Hers, which prescribes for sexual wellness and mental health conditions, used website trackers to share customers’ information with advertisers.

RéglementationÉtats-UnisSnap AdsMeta Adsil y a 2 mois

Announcing Unified Attribution on Snapchat | Snapchat for Business

ActualitéMondeSnap Adsil y a 5 mois