ShowHeroes brings Whale TV's homescreen ads to programmatic buyers

LanciatoCTV · Integrazione degli spazi pubblicitariGlobale

Redazione Adspotfinder

Scritto a partire dalla fonte qui sotto dalla redazione automatica del sito, non da una persona.

ShowHeroes and Whale TV partnered to make Whale TV's premium connected-TV homescreen inventory available programmatically to buyers for the first time in key markets.

Whale TVShowHeroes

“ShowHeroes and Whale TV today announced a global partnership that makes Whale TV’s premium Connected TV (CTV) homescreen inventory available programmatically for the first time across key international markets. The integration gives advertisers access to one of the most prominent moments on the TV screen, the instant viewers switch on their TV, through the speed […]”
Fonte

Di cosa si tratta

Editori e piattaforme

Exchange

Settori coinvolti

Notizie simili

ShowHeroes and Whale TV Bring Premium TV Homescreen Advertising to Programmatic Buyers

ShowHeroes acquires Traffective to expand publisher monetisation in Europe

Publishers working with ShowHeroes gain Traffective's programmatic monetisation technology as ShowHeroes builds a bigger independent platform in Europe.

ShowHeroesTraffective

AcquisizioneWeb · AcquisizioneGlobaleFavicon of ShowHeroesShowHeroesFavicon of TraffectiveTraffective

ShowHeroes baut mit Traffective an Europas Adtech-Alternative

AggiornamentoGlobaleFavicon of ShowHeroesShowHeroes

ShowHeroes acquires Traffective to create major publisher monetisation platform

ShowHeroes, a leading independent provider of CTV and digital video solutions, today announced the acquisition of Traffective, a Munich-based programmatic monetisation platform specialising in full-page monetisation and display advertising. ShowHeroes and Traffective Together, the combined entity reaches close to 2,000 publisher partners, generates more than 25 billion ad impressions and represents cross-channel advertising volumes exceeding […]

ShowHeroes and Traffective Join Forces to Launch Publisher Monetisation Platform - Little Black Book

LanciatoGlobaleFavicon of ShowHeroesShowHeroes

ShowHeroes acquires Traffective to create major publisher monetisation platform

ShowHeroes, a leading independent provider of CTV and digital video solutions, today announced the acquisition of Traffective, a Munich-based programmatic monetisation platform specialising in full-page monetisation and display advertising. ShowHeroes and Traffective Together, the combined entity reaches close to 2,000 publisher partners, generates more than 25 billion ad impressions and represents cross-channel advertising volumes exceeding […]