Acquisita da Walmart Connect
Vibe is a streaming and connected TV advertising platform letting marketers run television ads across hundreds of channels, now part of Walmart Connect.
Vibe lets marketers run television ads across more than 500 channels, with campaign goals including building awareness, attracting traffic, generating leads, increasing sales, retargeting prospects, promoting an app and account-based marketing. The platform covers apps and channels selection, audience targeting, AI-driven optimization, measurement and reporting, AI-generated creative, and integrations through an API. Vibe states that more than 12,000 performance marketers have used it to generate revenue, and it holds a rating of 4.8 out of 5 on G2. Vibe.co is now part of Walmart, with the acquisition completed 4 Aug 2026, positioning it within Walmart Connect.
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