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Mediashotz

Mediashotz: The Chase acquires fellow Manchester agency, Squad

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MarTech Series: AdRoll Reports 45% Drop in Prospecting CPMs Ahead of the Holiday Advertising Season

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PPC Land: Refinery89 advertisers gain brand lift benchmarks from 60,000+ campaigns

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PROPMARK

PROPMARK: HubSpot integra CRM ao ChatGPT Ads em parceria com OpenAI

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ExchangeWire: Index Exchange Partners with On Device to Bring Independent Brand Lift Measurement to Index Marketplaces

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PPC Land (feed): Refinery89 advertisers gain brand lift benchmarks from 60,000+ campaigns

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PPC Land (feed)

PPC Land (feed): Meta faces up to 250,000 euro fine per fake Finanzfluss ad after court loss

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PPC Land (feed): Infillion buys Foursquare to link ads with 16 billion visits

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PPC Land (feed)

PPC Land (feed): Taboola acquires Dianomi, adding 600+ finance advertisers to its network

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PPC Land: Ezoic cuts 25% of display impressions to push viewability to 87%

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PPC Land (feed): Ezoic cuts 25% of display impressions to push viewability to 87%

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AdExchanger: Taboola Eyes The Finance Vertical With An Offer To Acquire Ad Network Dianomi

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afaqs

afaqs: Sony's non-fiction bet: Selling cultural moments as sponsorships near 90% of ad revenue

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AdExchanger: Infillion Acquires Foursquare, Adding More Location Data To Its Ever-Growing Ad Tech Stack

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ExchangeWire: Overwolf Ads Launches In-Game Audience Map

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PPC Land

PPC Land: Unsealed ruling orders Google to open AdX and DFP to Prebid

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Mediashotz: MGID claims 237% conversion rate boost with upgraded CPA Tune

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The Spotify Partner Program reached more than 35 new markets, Italy, Spain, Brazil, Mexico and Colombia among them. Eligible creators earn from Premium video revenue and from ads in Spotify's free tier, and keep 100% of the revenue from embedded sponsorships they manage through it.

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Rtk: A More Open, Competitive Digital Advertising Ecosystem

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The Drum: As Universal Ads announces influencers-on-TV inventory, is ‘creator TV’ finally here?

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Criteo signed a reseller partnership with Tyroo Technologies, which will promote its performance media products to advertisers in Thailand, Malaysia and the Philippines.

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Magnite extended Orchestration, its coordination layer for AI buying agents, across streaming, linear TV, audio and display, and opened it to third-party integrations so buyer and seller agents can package and activate inventory in one language.

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Campaign Brief: Amazon Ads unveils premium content, streaming partnerships and new ad formats at Australian Upfront

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Variety: Overwolf Ads Launches ‘In-Game Audience Map’ Product for Brands to Identify What Their Customers Play Across More Than 5,000 Video Games (EXCLUSIVE)

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Roku Advertising: Unlocking CTV precision: Inside Roku and Horizon Media’s new partnership

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Google added agentic commerce features for the holiday season: a Business Agent beta for YouTube ads, checkout through the updated Universal Commerce Protocol, and product feeds that take conversational attributes and loyalty data.

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AdExchanger

AdExchanger: The Court Just Unsealed Judge Brinkema’s Remedies Decision In The Google Ad Tech Antitrust Case. Here’s Your TL;DR

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e-marketing.fr: MEDIATRANSPORTS et Orange Advertising déploient Real Time Screen autour de 3 événements - E-marketing.fr

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TheWrap: JustWatch to Launch Its Own Streaming Service in October

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The Hollywood Reporter: JustWatch Is Launching Its Own Streaming Service

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Deadline: Streaming Guide JustWatch Launching Its Own AVOD-TVOD Service

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ExchangeWire: Duolingo Launches Attention Guarantees for Advertisers, Powered by Adelaide

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The Hollywood Reporter: Operation Varsity Crew: Olivia Jade Sports a College Sweatshirt in Reformation’s Subtlety-Free Fall Campaign

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ExchangeWire: Displayce & TikTok Launch a Global First: Weather-Triggered OOP Campaign for Aveeno®

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Variety: JustWatch Group to Launch AVOD Streaming Service This October

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ExchangeWire: Thrad Launches Self-Serve DSP Giving Marketers Direct Access to Advertising Inside LLMs

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ExchangeWire: Digest: Amazon Ads Expands Into ChatGPT; Sony Proactively Shared WPP Rebate Probe

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Startapp: Introducing Start.io Curation+ (Agentic Campaign Intelligence): From RFP to Activated Campaign in One Place

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Digiday: Electronic Arts is bundling its games to make a bigger pitch to advertisers

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Metup: Meta introduce tag di trasparenza per annunci AI-generati: cosa cambia per advertiser e consumatori a luglio 2026

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Adweek: Zocdoc Says ‘Not Just Any Doctor’ in New Ad Spot

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YouMark: Amazon Ads porta le campagne su ChatGPT, al via il test negli Usa

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The Hollywood Reporter: Dior and A24 Strike Two-Year Partnership Across Film and Theater

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Adweek

Adweek: AI Buying Platforms Will Manage 27% of U.S. Ad Spend by 2030: Report

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Adweek: Daily Mail Launches Unit to Push Social Video to 33% of Direct Ad Revenue by 2027

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Mediaweek: Uber Advertising unveils new formats, Fan Experience packages at 2026 Upfronts

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Deadline: Crunchyroll Acquires Anime Pic ‘Witch On The Holy Night’ & Sets Release Date – Watch The Trailer

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Mediashotz: Currys goes ‘full dad mode’ in new AMV BBDO campaign

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MarTech Series: Telly Takes Television Advertising Beyond The Commercial Break

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New measurement tooling in Google Ads: updated Data Manager integrations for first-party data, a Data Strength Uplift metric, and Meridian GeoX for geo experiments.

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