Best Buy Canada Selects Perion as a Full-Stack Partner to Power its Retail DOOH Media Network
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“Partnership transforms in-store screens into a premium programmatic channel; Demonstrating Perion’s ability to capture share in the high-growth retail media vertical Perion , a leader in advanced technology solving for the complexities of modern advertising, announced a strategic partnership with Canada’s largest Consumer Electronics omnichannel”출처
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Best Buy launched the Best Buy Ads retail media network in Canada, with ad formats available through direct and programmatic buys.