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India requires consent managers to be Indian companies

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Consent-management platforms serving India's DPDP Rules must be incorporated in India, which shapes the consent tools advertisers can use there.

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India requires parental consent for under-18 shoppers' data by 2027

Advertisers targeting shoppers under 18 in India need verified parental consent for their data under the DPDP Rules, which apply from 2027.

MeitYIndiaOnline platforms

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India's real-money gaming ad ban disrupts programmatic ad market

India's ban on real-money gaming advertising has already wiped out crores of rupees in ad spend, forcing publishers and platforms to restructure their programmatic ad businesses.

IndiaRMG advertisers

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