DigitalReef Acquires Connected TV Advertising Management Platform Column6
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DigitalReef expansion into Connected TV will provide advertisers with direct access to reach consumers across mobile, TV and digital streaming services DigitalReef, a leading global mobile marketing technology company, has completed the acquisition of connected television (CTV) advertising software platform Column6. This acquisition provides DigitalReef expanded capabilities and expertise in programmatic advertising and streaming media […]
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“DigitalReef expansion into Connected TV will provide advertisers with direct access to reach consumers across mobile, TV and digital streaming services DigitalReef, a leading global mobile marketing technology company, has completed the acquisition of connected television (CTV) advertising software platform Column6. This acquisition provides DigitalReef expanded capabilities and expertise in progr”출처
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Column6 Launches Global Partnership with FreeWheel and its Beeswax Technology to Help Advertisers Reach More Connected TV Audiences Across the Americas
With the new integration, media buyers using the Beeswax demand side platform gain direct access to CTV audiences in the U.S., Latin America, and Canada Column6, an innovative connected TV (CTV) platform, announced it has integrated FreeWheel’s Beeswax bidder technology to optimize campaigns across Column6 supply. As a result, Beeswax customers will have full access […]
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