Marianne Siproudhis (FranceTV Publicité) : « la valeur du contexte est devenue aussi stratégique que la capacité de diffusion »
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Nathalie Dinis (FranceTV Publicité) : « Culture, expérience, authenticité : la recette gagnante de la communication Food »
FranceTV Publicité, FreeWheel expand monetisation solutions partnership
FreeWheel, a Comcast company and global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s public broadcaster, have announced the extension of their longstanding partnership. Monetising growth opportunities FranceTV Publicité will leverage FreeWheel’s advertising technology, which delivers solutions for the complex and fragmented streaming landscape. The FreeWheel platform helps […]
FranceTV Publicité & FreeWheel Expand Partnership
FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s largest public broadcaster, have announced the extension of their longstanding partnership. As part of […]