Mozilla acquires Anonym to improve privacy in advertising

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Mozilla names Index Exchange its first programmatic ad partner

Marketers can now reach Mozilla's audiences through Index Exchange, which becomes Mozilla's first programmatic advertising partner.

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Mozilla hit with privacy complaint in EU over Firefox tracking tech

Mozilla, the nonprofit that develops the Firefox web browser, has been hit with a complaint by European Union privacy rights group noyb, which accuses it of violating the bloc’s General Data Protection Regulation (GDPR) by tracking Firefox users by default without their permission. It’s unusual to see a privacy complaint targeting Mozilla, an organization which […]

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Mozilla hit with privacy complaint in EU over Firefox tracking tech

Mozilla, the nonprofit that develops the Firefox web browser, has been hit with a complaint by European Union privacy rights group noyb, which accuses it of violating the bloc’s General Data Protection Regulation (GDPR) by tracking Firefox users by default without their permission. It’s unusual to see a privacy complaint targeting Mozilla, an organization which […]

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Mozilla expands partnership with adMarketplace on the journey to protect consumer privacy while delivering value to advertisers

The partnership names adMarketplace as Mozilla’s preferred partner to sell its privacy-preserving homepage tiles, and expands the relationship into additional surfaces. Mozilla, the privacy focused tech company behind the Firefox browser, and adMarketplace, a search advertising company, announced they have expanded their advertising partnership for sponsored tiles and Firefox’s new tab experience. This advertising partnership […]

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Mozilla acquires privacy-focused ad tech company Anonym

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Mozilla Acquires Anonym, A Privacy Tech Startup Founded By Two Top Former Meta Execs

Two years after leaving Meta to launch their own privacy-focused ad measurement startup in 2022, Graham Mudd and Brad Smallwood have sold their company to Mozilla. The acquisition, announced on Monday, came together quickly, said Mozilla CEO Laura Chambers, who declined to share a deal price. Mozilla had initially been talking to Anonym, which uses […]