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Overwolf, the all-in-one platform that enables creators to build, share, and monetise in-game apps, mods, and private servers, has acquired NitroPay, a gaming ad tech company that helps website publishers monetise their site traffic and maximise ad revenue. With the eight-figure acquisition, Overwolf Ads expands to over 100 million unique monthly gamers in reach, more than doubling its […]
“Overwolf, the all-in-one platform that enables creators to build, share, and monetise in-game apps, mods, and private servers, has acquired NitroPay, a gaming ad tech company that helps website publishers monetise their site traffic and maximise ad revenue. With the eight-figure acquisition, Overwolf Ads expands to over 100 million unique monthly gamers in reach, more than doubling its […]”출처
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Overwolf Ads Launches In-Game Audience Map
Overwolf Ads, a global owned-and-operated gaming media platform, today (17th September, 2026) announced the launch of In-Game Audience Map, the industry’s only media planning tool that enables advertisers to identify exactly where their target audiences play across more than 5,000 […]
Overwolf Ads Launches ‘In-Game Audience Map’ Product for Brands to Identify What Their Customers Play Across More Than 5,000 Video Games (EXCLUSIVE)
Gaming media company Overwolf Ads has launched a new in-game audience map product, which it describes as “the industry’s only media planning tool that enables advertisers to identify exactly where their target audiences play across more than 5,000 major PC game titles — including Fortnite, Roblox and more — and understand the potential reach available […]
Overwolf Ads and OpenX bring CTV-level video performance to gaming ads
Advertisers can buy Overwolf's in-game gaming inventory at CTV-level video quality through its partnership with OpenX.
Overwolf AdsOpenX
Overwolf Ads Launches Gamer Grid
Overwolf Ads, the world-leading ad tech gaming platform reaching over 113 million monthly gamers across hundreds of the world’s biggest titles, today (27th April, 2026) announced the launch of Gamer Grid, a first-of-its-kind audience data product built from deterministic PC […]
Overwolf Ads adds Tracker Network as premium publishing partner
Advertisers using Overwolf Ads can now reach Tracker Network's competitive gaming audience through its website inventory as a publishing partner.
AdvertisersOverwolf AdsTracker Network
Eyal Betzalel Named COO of Overwolf Ads to Support Gaming Media Empire Expansion
Overwolf Ads, a world-leading ad tech gaming platform empowering brands and advertisers to reach over 113 million monthly gamers across hundreds of the world’s biggest video game titles, announced that Eyal Betzalel, veteran ad tech entrepreneur and co-founder and former […]