PulsePoint Guarantees Premium Rates for Mobile Inventory on New RTB Marketplace
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Premium Publisher Partners Have Increased CPMs across Mobile Inventory; COX Media Group and GigaOM Sign on as Early Partners NEW YORK, NY – PulsePoint Inc., a global programmatic advertising platform, announced the launch of a Real-Time-Bidding (RTB) enabled mobile marketplace that will guarantee premium publishers higher CPM rates; allow advertisers the ability to target cross-device […]
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“Premium Publisher Partners Have Increased CPMs across Mobile Inventory; COX Media Group and GigaOM Sign on as Early Partners NEW YORK, NY – PulsePoint Inc., a global programmatic advertising platform, announced the launch of a Real-Time-Bidding (RTB) enabled mobile marketplace that will guarantee premium publishers higher CPM rates; allow advertisers the ability to target cross-device […]”출처
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