Samsung Ads unlocks programmatic ads on its TVs for the first time
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Samsung Ads, the advertising division of Samsung Electronics, has announced that advertisers will be able to automate buying of home screen ad placements on Samsung Smart TVs. Powered by Magnite’s SpringServe technology, brands will soon be able to activate Samsung high-impact home screen inventory within leading demand-side platforms, through new global integrations with The Trade […]
“Samsung Ads, the advertising division of Samsung Electronics, has announced that advertisers will be able to automate buying of home screen ad placements on Samsung Smart TVs. Powered by Magnite’s SpringServe technology, brands will soon be able to activate Samsung high-impact home screen inventory within leading demand-side platforms, through new global integrations with The Trade […]”출처
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Samsung Ads identifica qué impulsa la compra de los mexicanos en cada temporada
Las grandes temporadas de descuentos se han convertido en momentos clave para el consumo en México, pero no todas generan el mismo nivel de conversión. Mientras algunas fechas despiertan una mayor intención de compra, otras logran convertir ese interés en transacciones concretas. Entender qué mueve al consumidor en cada temporalidad se vuelve, así, una oportunidad […]