Startup Rembrand Buys Mirriad’s US Arm, Expanding AI Product Placement
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In an unusual acquisition a younger AI company acquires a legacy firm, signaling broader shift in media landscape.
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Mirriad & BENlabs Forge First-Ever Dual Pathway In-Content Ad Solution, Merging Virtual & Traditional Product Placement
The collaboration offers brand integration at scale with in-depth performance insights Mirriad, the leader in virtual product placement (VPP), and BENlabs, an entertainment marketing company transforming the way that brands and creators connect with their audiences, announced a first-of-its-kind collaboration. The relationship takes a dual-pathway approach that combines story-driven, on-set product placement with cutting-edge virtual integrations […]
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