The Wall Street Journal Offers Ad Recall Guarantee to Print Advertisers

The Wall Street Journal Offers Advertisers a Performance Guarantee Timed to the Election

Some brands are going dark for the election. WSJ has data to convince them otherwise.

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Wall Street Journal seeks to broaden subscriber base in multi-million-dollar campaign

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How The Wall Street Journal is leveraging first-party data and ensuring brand safety for advertisers

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The Wall Street Journal Touts First-Party Data as Key to Repeat Media Buys

Advertisers were 37% more likely to renew if their prior campaigns used first-party data.

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The Wall Street Journal, Barron’s Group Emphasize First-Party Data to Advertisers

Executives showcased new data on changing consumer behavior at the NewFronts.

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The Wall Street Journal takes aim at social media ‘noise’ in new ad campaign

You’d think we know better, but it’s telling that today’s newspapers need to remind us there’s a difference between a meme or an ad we see on Facebook versus a well-sourced news article.

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