Thrad Names Roger Dunn CCO as FMCG Brands Eye AI Conversation Advertising
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Thrad, the AI-native advertising infrastructure platform, has appointed Roger Dunn as chief commercial officer. The hire is particularly significant for the FMCG and consumer goods sector. Dunn’s most recent role involved leading global retail media and performance media for Diageo, […]
“Thrad, the AI-native advertising infrastructure platform, has appointed Roger Dunn as chief commercial officer. The hire is particularly significant for the FMCG and consumer goods sector. Dunn’s most recent role involved leading global retail media and performance media for Diageo, […]”출처
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Thrad launches self-serve DSP for advertising inside LLMs
Thrad launched a self-serve platform letting marketers create and run ad campaigns inside large language model conversations, opening LLM chat inventory to direct buying.
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Thrad & Cursor Host First Ad Tech Hackathon on Agentic Commerce Infrastructure
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Thrad & Cursor Host First Ad Tech Hackathon on Agentic Commerce Infrastructure
Thrad and Cursor are hosting a hackathon on agentic commerce this month. Over 150 developers and founders will spend an evening building the infrastructure that AI agents will need to handle real commercial workflows – things like buying media, negotiating […]
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