Xaxis Switzerland Partners with Adelaide to Transform Programmatic Media Buying
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Xaxis announces a partnership with Adelaide to transform programmatic media buying with the launch of a first-to-market solution that enables advertisers to transact using attention metrics. With this partnership, advertisers can leverage Adelaide’s omnichannel attention metric, AU, to increase the transparency […]
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“Xaxis announces a partnership with Adelaide to transform programmatic media buying with the launch of a first-to-market solution that enables advertisers to transact using attention metrics. With this partnership, advertisers can leverage Adelaide’s omnichannel attention metric, AU, to increase the transparency […]”출처
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Xaxis Romania in Collaboration with Adelaide Offers Attention Measurement Services for Renowned Brands
Xaxis Romania and Adelaide, the leader in attention-based media quality measurement, announce a strategic partnership offering advertisers advanced attention measurement and activation capabilities for digital campaigns. Thanks to this partnership, GroupM Romania clients can use Adelaide metrics to achieve superior results […]
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루마니아Bidstack & Xaxis Partner to Provide Brands with Enhanced Global Portfolio of Innovative In-game Advertising Solutions
Bidstack Group PLC, the native in-game advertising group, has announced a new partnership with Xaxis, GroupM’s outcome media specialist. The partnership enables Xaxis to access Bidstack’s extensive portfolio of seamless in-game ad formats and branded experiences. It also provides Xaxis with […]
Xaxis Teams Up With Cavai for Post-Cookie Creative Offer
A Xaxis-Cavai partnership will aim to develop creative conversations programmatically.
CavaiXaxis
Xaxis Global CEO Nicolas Bidon On The Appeal Of Programmatic During A Pandemic
Nicolas Bidon, global CEO of Xaxis, GroupM’s programmatic arm, is on a Duolingo streak. When stay-at-home orders were instituted, Nicolas started using the language app on a daily basis to brush up on his Spanish – and stay sane. He’s completed more than 100 days of lessons in a row so far and counting. “Throughout the […]
Xaxis Delivers the Full Power of Creativity in Programmatic with the Launch of Xaxis Creative Studios
XCS works with creative and media agencies to assemble and deliver enhanced creative executions and drive better outcomes for brands Xaxis, GroupM’s advanced programmatic arm, has launched Xaxis Creative Studios (XCS), a new creative hub to bridge the gap between great creative ideas and advanced, data-driven, multi-channel execution. Staffed by designers and interactive developers, XCS […]
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