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Magnite extended Orchestration, its coordination layer for AI buying agents, across streaming, linear TV, audio and display, and opened it to third-party integrations so buyer and seller agents can package and activate inventory in one language.

출시Magnite미국1주 전

Adweek: AI Buying Platforms Will Manage 27% of U.S. Ad Spend by 2030: Report

시장 데이터미국2주 전

ExchangeWire: FTC Sues Amazon Over Alleged Ad-Price Manipulation

규제Amazon Ads미국3주 전

TheWrap: Amazon Disputes FTC Lawsuit Over Sponsored Ads as ‘Misguided’ and ‘Patently False’

규제Amazon Ads미국4주 전

The FTC and 22 states sue Amazon, alleging that from 2019 it added an undisclosed surcharge, internally called a “soft reserve price”, to the auctions for Sponsored Products, Sponsored Brands and Display ads beside search results, so advertisers paid more than the second-price auction it described.

정책 변경미국4주 전

Radio Ink: CMG Makes Payment To Settle FTC False Advertising Claims

규제미국4주 전

TheWrap: Court Blocks FCC Plan to Give Political Groups Discounted TV Ad Rates

규제미국4주 전

TheWrap: Sports Streamer DAZN to Buy EverPass Media in US Expansion

인수미국1개월 전

ExchangeWire: VIOOH Expands Programmatic DOOH Access in the US with Screenverse Partnership

출시Screenverse미국1개월 전

TechCrunch: Zillow and Redfin settle FTC antitrust case

정책 변경Redfin미국1개월 전

TechCrunch: FTC sues Hims & Hers for allegedly sharing patients’ medical data with advertisers Meta and Snap

규제미국2개월 전

Variety: AMC Global Media Streaming Revenue Rises 6% in Q2, U.S. Ad Sales Down 11%

시장 데이터AMC미국2개월 전

ExchangeWire: Mobupps Launches FIFA World Cup 2026 Growth Report for US & European Marketers

출시미국3개월 전

Radio Ink: Dems Take FCC’s Expanded Political Ad Discount Rules to Court

규제정치·이슈 광고 · 미국미국3개월 전

Radio Ink: FTC Hits Cox Media Group Over Phantom AI Ad Tech

규제Cox Media미국4개월 전

TV Technology: FCC Urges Appeals Court to Toss Challenges to Nexstar-Tegna Deal

합병미국5개월 전

OpenAI opens a beta self-serve Ads Manager to US advertisers, adds cost-per-click bidding and drops the $50,000 minimum spend.

출시미국5개월 전

MarTech Series: SiriusXM Media Becomes Exclusive Audio Advertising Representative for YouTube in the United States

소식미국5개월 전

ExchangeWire: Ad Companies in Boycott Settlement Talks with FTC

규제미국5개월 전

Nexstar Media Group closed its acquisition of Premion's parent TEGNA Inc. after FCC and DOJ approval.

인수Tegna미국6개월 전

OpenAI's ChatGPT advertising pilot begins in the United States, showing ads to Free and Go users.

출시미국7개월 전

Adweek: EXCLUSIVE: FTC Probe Expands to IAS Over Alleged Ad Boycotts, Lawsuit Reveals

규제미국8개월 전

ExchangeWire: IAB Forecasts 9.5% US Ad Spend Growth

시장 데이터미국8개월 전

ExchangeWire: FTC Finalises Omnicom–IPG Order With Ad Rules

규제미국12개월 전

Adweek: FTC Locks In Omnicom–IPG Deal With Stricter Ad Rules

규제미국12개월 전

At Pinterest Presents, Pinterest introduced Top of Search ads and Pinterest Media Network Connect, a self-service Ads Manager tool for media networks to share first-party audiences, catalogues and conversion data. Launch collaborators included Kroger Precision Marketing and Instacart Ads in the US.

출시Instacart Ads미국12개월 전

AdExchanger: Behavioral Ads Get A Break – But Not A Free Pass – In Updated CCPA Regs

규제미국1년 전

ExchangeWire: MGID Announces Partnership with Patch.com to Reach Exclusive Local Audiences in the US

출시미국1년 전

Digiday: TikTok pushes deeper into AI-powered ads amid uncertainty over U.S. ban

출시TikTok Ads미국1년 전

Adweek: FTC Clears Omnicom-IPG Deal, Bans Politically Motivated Ad Boycotts

규제미국1년 전

Adweek: Pitch Deck: Olyzon Raises $5M to Bring AI Agents and CTV Show-Level Targeting to the US

출시미국1년 전

Adweek: Madison and Wall Raises 2025 US Ad Spend Growth Forecast to 6%

시장 데이터미국1년 전

Radio Ink: NAB: FCC’s Foreign Ad Rules Violate Trump’s Executive Orders

규제미국1년 전

Adweek: US Digital Ad Spend Climbed to $259 Billion in 2024

시장 데이터미국1년 전

TechCrunch: BeReal, which says it has 40M monthly users, is rolling out ads in the US

출시미국1년 전

Adweek: Meta Stands to Lose Tens of Billions of Ad Spend in Impending FTC Antitrust Trial

규제Meta Ads미국1년 전

Radio Ink: Triton Digital Adds All Publishers to US Podcast Ranker

소식미국1년 전

ExchangeWire: Azerion Launches Hawk DSP in the US

출시미국2년 전

Radio Ink: BBC Studios Selects iHeartMedia for US Podcast Ad Sales

소식iHeartMedia미국2년 전

TikTok goes offline for US users on the night of 18 January 2025. Service returns on 19 January, when campaigns targeting US audiences resume delivering, with limits on live campaigns.

서비스 종료미국2년 전

ExchangeWire: Elon Musk Adds Defendants to Lawsuit Against Advertisers While US Sues Him over Twitter Stock Purchase

규제미국2년 전

Adweek: Agencies Are Spending More on TikTok Ads This Year Despite US Ban Uncertainty

시장 데이터미국2년 전

Adweek: Agencies Are Spending More on TikTok Ads This Year Despite US Ban Uncertainty

시장 데이터미국2년 전

TechCrunch: FTC orders AI accessibility startup accessiBe to pay $1M for misleading advertising

규제미국2년 전

TechCrunch: FTC bans two data brokers from collecting and selling Americans’ sensitive location data

규제미국2년 전

Digiday: DOJ and Google make closing arguments in landmark adtech antitrust trial

규제Google Ads미국2년 전

Adweek: Amazon Has Slashed Its US Ad Spend by $700 Million This Year

시장 데이터Amazon Ads미국2년 전

Radio Ink: Radio Stations Must Heed FTC’s New Sponsored Content Rules

규제Sponsored article미국2년 전

AdMonsters: Click, Cancel, Clash: Inside Ad Tech’s Fight Against the FTC’s New Rule

규제미국2년 전

Adweek: Stations Tell Viewers FCC Requires Airing of ‘Graphic’ Paid Political Ad

규제정치·이슈 광고 · 미국미국2년 전