OpenX adds TVision attention targeting for CTV buyers

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Advertisers can now target high-attention CTV inventory in real time on OpenX, powered by TVision's attention data.

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“OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (11th March, 2026) announced the launch of OpenX Attention Targeting, a first-to-market capability that allows advertisers to easily target high-attention CTV inventory in real time. Powered by TVision, […]”
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