Sellers offering "Playable Ad" spots
About this spot type
Part ofMobile App
What it isAd spots inside the publisher's mobile app, declared in app-ads.txt.
How it's boughtAt auction through the app networks the file authorises.
When it's the right buySeparate ad spots from the website, with their own file and their own exchanges — a site with both sells two audiences.
Lead timeSame day at auction
ChannelsApp
Ad spots2
The text describes the whole Mobile App family. The numbers are this type's own, from published sellers.
What it costs
The median published price, the recorded lead time and how sellers sell it.
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