Performance user acquisition and retargeting across mobile apps, bought to a cost-per-install or cost-per-action goal. Absorbed Vungle, whose in-app video supply it now sells.
How to buy
Through an ad exchangeManaged service
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Ad spots
3 ad spots, with formats, rates and how each is bought.
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Channels
Each ad spot filed under where it runs — web, video, search, TV — so you know which one you are buying.
App
Interstitial adPlayable adRewarded ad
Similar to Liftoff
