See the shortest path to each publisher.
Programmatic covers deals at an agreed price as well as auctions. See which exchanges sell each publisher directly and which ones resell, so you can buy through the shortest path.
News
Meta bans ads from TikTok's US minority owner ByteDance
ByteDance→Meta→Facebook and Instagram
Social · Rule change
Direct or resold
See which exchanges sell from the publisher's own account and which ones resell.
DSP coverage
See which DSPs can buy through each exchange.
Overlap
See when two exchanges sell the same ad spots.
Buy direct
and pay fewer fees.
Each exchange page shows the direct paths to a publisher, so more of your CPM pays for the ad and less pays for the middlemen.
- Direct sellers and resellers listed separately
- Every path confirmed by the exchange itself
- The DSPs that can buy each path
ChatGPT Ads
Sponsored ads below ChatGPT answers, bought CPM or CPC in OpenAI Ads Manager
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- Contact for rate
- Sponsored ad below the answer
- Contact for rate
You get 50 free credits a month, one per page.
What each exchange page shows.
Here's what each exchange page tells you.
Direct sellers
These exchanges sell from the publisher's own account.
Resellers
These add a step and a fee, and you can skip them.
Overlap
Two exchanges selling the same ad spots means one account is enough.
Formats
See which display, video, CTV, in-app and audio ad spots each exchange sells.
Start with your DSP.
Open your DSP to see the exchanges it works with and the publishers it can reach.
Supply path terms.
Find the shortest path.
Start with the exchanges you already buy through.
Explore exchanges