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Inmobi

SSP · DSP

Redefining the mobile experience for consumers

Corporate history

Companies that became part of Inmobi through acquisitions and mergers, from the reports that confirmed them.

Profile

TierMid-market (1,000+)
SpecialtyNative · Performance · Full stack (SSP and DSP) · Open web
OwnsIts own DSP · Its own SSP
Third-party verificationIAS
MeasurementAdvanced: attribution and lift
AIAI bidding
StrengthsAI bidding
Check before you signNot MRC-accredited
Same publishers asMagnite · Microsoft Monetize · Google Ad Manager

Access

How you get inApplication
Minimum spendNot published

Running campaigns

Campaign controlsOptimisation
Creative and traffickingFile specs
TrackingAttribution model
Audience dataThird-party data
Deals and supplyPrivate marketplace · Preferred deal · Floor policy
Support and reportingAccount manager · Support · Documentation and training

What you buy

FormatsDisplay · Video · Native

Reach

publishers9,117
Direct share64%
Confirmed by the exchange161 / 5,853

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania

Quality

Ad-heavy sites reached2.5%
Median publisher rank#185,598
Supply score62 / 100 · #93 of 1,175

Best for

App installsAny industryMedium

How to buy

How to open an account here, what it takes and the minimum spend.

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In the news

Acquisition

Quantcast

Auction infrastructure

Scope3

Buying access

Scope3

Measurement integration

Scope3

Launched

Aug 14, 2026

InMobi Advertising Launches A Conversational AI Agent for Media Buyers

Launched

Jul 24, 2026

InMobi Advertising Launches FRAME Attention, Delivering 3.5x More Attentive Seconds Than YouTube Equivalent Video Ads

All 16 stories about Inmobi