Advertise where people are already shopping.

Retailers and marketplaces sell ad spots on their own shelves. See who sells them, what each spot is, and how to book it.

Right beside the product

Sponsored listings sit in the results a shopper is scrolling, one tap from the cart.

Book it your way

Some retailers have their own ad console, others sell through a DSP or their sales team. We show which.

Spots named plainly

Each ad spot has its own page, so you know what you are buying before you ask for a quote.

What retailers sell

More than a sponsored listing.

The spot types retail media publishers list most, counted live from the directory.

  • Sponsored products

    Your product placed high in search results and category pages.

  • Display on the store

    Banners on the homepage, category pages and product pages.

  • Off-site audiences

    The retailer's shopper audiences, reached on other sites and on screens at home.

  • Emails and inserts

    A place in the retailer's own newsletters and order emails.

Real ad spots

Retail media ad spots on file.

A few from the directory, with the price where the retailer prints one.

See all retail media publishers
Your first retail campaign

From shelf to sponsored in three steps.

A simple start for brands that sell through a retailer.

  1. 1

    Find your retailers

    Start with the stores that already stock your products.

  2. 2

    Compare the options

    Self-serve console, DSP or sales team: pick what suits your budget.

  3. 3

    Book and learn

    Run one retailer first, then add the next.

Who it helps

For everyone who sells through a store.

Retail media works best for the people closest to the shelf.

Brand marketers

Win the moment a shopper compares you with the brand next to you.

Trade and shopper teams

Plan retailer spend with the same facts for every store.

Direct-to-consumer brands

Take your first steps onto a marketplace with a small test.

Learn more

Keep exploring.

Retail media questions.

What brands ask before their first retailer campaign.

?
What is retail media?
Ads a retailer or marketplace sells on its own site, app and emails, and sometimes to its shopper audiences elsewhere.
?
Do I need to sell through the retailer?
Often yes for sponsored products, since the ad points to your product page in that store. Display and off-site ads are sometimes open to other brands.
?
Which retailers are listed?
Every publisher with a retail media ad spot on file, plus those that state on their own pages that they sell retail media.
?
Are prices shown?
Where the retailer publishes them. Most quote on request, and the spot page tells you which option to ask through.
?
Can I buy retail media through a DSP?
Some retailers sell their shopper audiences through DSPs. The listing names the ones that do.

Find the retailers your shoppers use.

Every retail media publisher, with its ad spots and how to book them.

Browse retail media publishers