Advertise where shoppers already buy.
Retailers and marketplaces sell ad spots on their own sites and apps. Each ad spot shows its rate and how to book it.
Beside the product
Sponsored listings appear in the search results shoppers are already scrolling.
Book it your way
You book through a self-serve console, a DSP or the retailer's sales team. Each listing tells you which.
Ad spots with rates
Each ad spot has its own page with its price basis and minimum spend.
Sponsored products, display and off-site ads.
These are the placements retail media publishers list most often.
Sponsored products
Your product shows high in search results and category pages.
Display on the store
Run banners on the homepage, category pages and product pages.
Off-site audiences
Reach the retailer's shoppers on other sites and on connected TV.
Emails and inserts
Sponsor the retailer's newsletters and order emails.
Retail media ad spots to look at.
Here are a few, with the CPM or flat price where the retailer shares one.
Amazon AdsWebOnline video ads
Contact for rate
Sponsored Videos
Contact for rate
Search campaign
Contact for rate
Three steps to sponsored listings.
A simple start for brands that already sell through a retailer.
- 1
Find your retailers
Start with the stores that already stock your products.
- 2
Compare the options
Compare self-serve consoles, DSPs and sales teams, and check each minimum spend.
- 3
Book and measure
Run one retailer first, check the results, then add the next.
Useful if you sell through a store.
It helps the teams that plan and sell products in stores.
Brand marketers
Appear when a shopper compares you with the brand next to you.
Trade and shopper teams
Plan retailer budgets with the same facts for every store.
Direct-to-consumer brands
Test a marketplace with a small first budget.
Read next.
Find the retailers your shoppers use.
See every retail media publisher with its ad spots, rates and ways to book.
Browse retail media publishers