Publishers offering "Rewarded Ad" spots
A rewarded ad is an optional ad that a user chooses to watch in return for something in the app, such as extra lives, credits or ad-free listening. Publishers like Liftoff, Mintegral and Pandora offer it inside apps.
- How it's sold
- Three publishers list it today. It is booked mostly through mobile ad networks and DSPs, and a few publishers will set it up with their sales team.
- Typical price
- Quoted on request, usually per thousand impressions or per completed view.
- What you supply
- A short video, usually 15 to 30 seconds, and an end card with a link to the app or site.
- Best for
- Campaigns that want people to watch the whole message and care about completed views or installs.
- Before you buy
- Does the advertiser pay for starts or for completed views? That changes the real cost a lot.
About this placement
Typical price
See the median published price, the recorded lead time and how publishers sell it.
