Publishers offering "Rewarded Ad" spots
A rewarded ad is an optional ad that a user chooses to watch in return for something in the app, such as extra lives, credits or ad-free listening. Publishers like Liftoff, Mintegral and Pandora offer it inside apps.
- How it's sold
- You book it mostly through mobile ad networks and DSPs, and a few publishers will set it up with their sales team. Three publishers list it today.
- What it costs
- Most publishers quote this on request, and the usual basis is per thousand impressions or per completed view.
- What you supply
- You supply a short video, usually 15 to 30 seconds, and an end card with a link to your app or site.
- Best for
- It suits you if you want people to watch your whole message and you care about completed views or installs.
- Before you buy
- Ask whether you pay for starts or for completed views, because that changes your real cost a lot.
About this placement
What it costs
See the median published price, the recorded lead time and how publishers sell it.
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