Publishers offering "Dedicated Newsletter" spots
A dedicated newsletter is an issue sent to the publisher's subscribers that is built around one advertiser. LesFrancais and Pitchwall sell this format.
- How it's sold
- Advertisers book it directly with the publisher's team, who plan the send with them. Five publishers list it, all by email.
- Typical price
- USD 599 per send is the median published rate.
- What you supply
- The copy, images, a subject line and a link, or the advertiser works with the publisher to write them.
- Best for
- A single message that needs an audience's full attention.
- Before you buy
- Settle whether the publisher or the advertiser writes the issue, and how it will be labelled as sponsored.
About this placement
Typical price
See the median published price, the recorded lead time and how publishers sell it.
