Your ad shows up inside an AI chatbot conversation, for example as a unit below the answer or a hover card in the chat. ChatGPT Ads sells it as a sponsored unit below the response.
How it's sold
You book it through the platform's own ads program, and two publishers sell it today. Access may depend on an invitation or a minimum budget.
What it costs
Most publishers quote this on request, so ask for a rate card before you plan a budget. The usual basis is per thousand impressions or per click.
What you supply
You supply a short headline, a line of copy, an image or logo and a landing page link.
Best for
It suits reaching people at the moment they ask a question about a product or topic.
Before you buy
Ask how the platform decides which conversations can show an ad, and how it labels sponsored units.