A brand's ad shows up inside an AI chatbot conversation, for example as a unit below the answer or a hover card in the chat. ChatGPT Ads sells it as a sponsored unit below the response.
How it's sold
Two publishers sell it today, through the platform's own ads program. Access may depend on an invitation or a minimum budget.
Typical price
On request, so get a rate card before planning a budget. The usual basis is per thousand impressions or per click.
What you supply
A short headline, a line of copy, an image or logo and a landing page link.
Best for
Meeting people at the moment of a question about a product or topic.
Before you buy
Learn which conversations can show an ad and how sponsored units are labelled.