A sponsored brand placement puts your logo, name or branded block in a fixed, visible spot on a publisher's site or app, such as a branded pill in a search panel or a logo on every article in a section. Amazon Ads and DoorDash Ads sell brand-led formats like this inside shopping and delivery apps.
How it's sold
Most of the 36 publishers run it on the web, and many sell it as a fixed sponsor slot through their sales team. Marketplaces such as Amazon Ads also let you book brand positions in a self-serve console.
What it costs
The median published rate is USD 162 per month across 12 rates, and USD 750 per year across 3 rates. Two GBP rates have a median of 5,250 per placement.
What you supply
You supply a logo, brand colours, a short line of copy and a link, plus any banner sizes the publisher asks for.
Best for
It suits brand awareness, when you want to be the name people see every time they use a section or search.
Before you buy
Ask whether the sponsorship is exclusive and how long it runs, since some positions are shared with other brands.
