Publishers offering "Badge Sponsorship" spots
A badge sponsorship puts your logo or tagline on a small recurring element, such as a topic tag, a ranking badge, a podcast episode cover or a video thumbnail. Stack Overflow sells a sponsor logo on topic tags, and AVcesar sells a logo on YouTube thumbnails.
- How it's sold
- You book it directly with the publisher's sales team, since each badge is set up by hand. Five of the six publishers sell it on the web, and one each on podcast and social.
- What it costs
- Most publishers quote this on request, usually as a flat fee per month or per campaign.
- What you supply
- You supply a logo in the right file format, a link for clickable badges and a short tagline if the badge has room for one.
- Best for
- It suits brands that want steady, low-key visibility next to content readers return to.
- Before you buy
- Ask where the badge appears and whether it is clickable, because a small logo can be easy to miss.
About this placement
Part ofEvents
ChannelsWeb · Podcasts · Social
Found selling it6 publishersStackoverflow, Think better. Decide better. Live better., Fort Worth Report
Ad spots7
What it costs
See the median published price, the recorded lead time and how publishers sell it.
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