Publishers offering "Badge Sponsorship" spots
A badge sponsorship puts a brand's logo or tagline on a small recurring element, such as a topic tag, a ranking badge, a podcast episode cover or a video thumbnail. Stack Overflow sells a sponsor logo on topic tags, and AVcesar sells a logo on YouTube thumbnails.
- How it's sold
- Directly with the publisher's sales team, since each badge is set up by hand. Five of the six publishers sell it on the web, and one each on podcast and social.
- Typical price
- On request, usually as a flat fee per month or per campaign.
- What you supply
- A logo in the right file format, a link for clickable badges and a short tagline if the badge has room for one.
- Best for
- Steady, low-key visibility next to content readers return to.
- Before you buy
- Look at where the badge appears and whether it is clickable, because a small logo can be easy to miss.
About this placement
Part ofEvents
ChannelsWeb · Podcasts · Social
Sold by6 publishersStackoverflow, Think better. Decide better. Live better., Fort Worth Report
Ad spots7
Typical price
See the median published price, the recorded lead time and how publishers sell it.
