Publishers offering "Print Advertorial" spots

A print advertorial is a paid article in a newspaper or magazine that looks like editorial but is marked as an ad. Southernstar and The Laconia Daily Sun sell it, and Saracens Rugby Club offers a sponsor profile in its matchday programme.

How it's sold
Publishers sell it through their ad sales teams, who agree the page count, the issue and who writes the text.
Typical price
Priced on request, usually as a flat fee per page.
What you supply
The story, photos, a logo and contact details, or a finished layout if the publisher accepts one.
Best for
Explaining a product or a story in more depth than a standard ad allows.
Before you buy
Who controls the final text, and how the publisher marks the page as an ad.

About this placement

Typical price

See the median published price, the recorded lead time and how publishers sell it.

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