Native content recommendation shows an advertiser's content as a teaser in a recommended-reading box under or beside the publisher's articles. bz Basel, Die Welt and the Philippine Daily Inquirer sell it.
How it's sold
Through the publisher's sales team or a content recommendation network. Example ad spots include a native teaser and a native placement in editorial content.
Typical price
525 USD per month at the median, across 2 rates.
What you supply
A headline, a thumbnail image and a link to the page readers should see.
Best for
Getting readers to a content page or site at a steady cost.
Before you buy
Find out which pages the box appears on, and test a few headlines, because the headline decides the clicks.