A sidebar ad is a banner in the column beside a page's main text, often 300x250 pixels. It stays on the page for a fixed period such as 30 days or six weeks.
How it's sold
Publishers like Shore News Network, Godly and Bwog sell it, often with a simple form and a flat price. You pick the length of the run and pay the publisher directly.
What it costs
The median published rate is 99 USD per month, based on 50 rates, and 199 USD per year. Publishers in the UK and Nigeria quote it as 30 GBP per month and 295,000 NGN per week.
What you supply
You supply an image in the sidebar size and the link readers should visit.
Best for
It suits small advertisers who want a low-cost, steady presence on a site their customers read.
Before you buy
Check whether the ad shows on every page or only the homepage, since that changes how many people see it.
